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25 Jan Are Your Customers Happy? If Not It’s Time for a Change

Elizabeth Smithson/   Customer satisfaction is imperative to the success of any business. Customers have certain expectations when conducting business with a company. They anticipate that their needs will be met and that they will purchase products or services from your company that is of high quality....

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15 Jan 6 Big Mistakes That SEO Rookies Make

Columnist John Lincoln has been in this business a long time -- and seen a lot of the same mistakes. Learn from the errors of other SEO newbies to start your career off on the right foot. John E Lincoln/ When you’re new to search engine optimization, you...

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15 Jan 10 Ways To Simplify Your Local Marketing Strategy In 2016

Looking back at lessons learned last year and expected trends for this year, columnist Wesley Young cuts through the clutter and suggests ways to make your marketing strategy simpler, clearer and easier to execute. Wesley Young/ As I scoured articles proclaiming the top trends in marketing for...

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